Regional Assistant Manager, Digital Marketing ((Consumer Electronics)

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Job Summary

  • This position reports to the Regional Marketing Manager and plays a pivotal role in advancing the digital presence and marketing efforts of the organisation. This role will manage a small team of digital marketing members, and is required to have strong technical proficiency, project and people management skills.

Job Responsibilities

  • Web Management:
    • Oversee and manage web-related activities with experience in content management tool, Interwoven or Hybris
    • Manage website revamp projects, ensuring a seamless transition and improved user experience.
    • Ensure the seamless functioning, optimisation, and user experience enhancement of digital platforms.
  • Digital Campaign Management:
    • Execute and optimise digital marketing campaigns utilising the marketing automation systems such as Microsoft Dynamics 365, Pardot or Hubspot.
    • Develop strategies for effective online engagement and lead generation.
    • Manage dashboard development and analytics to monitor and report on campaign results
  • E-commerce Management:
    • Drive and optimise the organisation’s e-commerce initiatives and collaborate with cross-functional teams to enhance the online purchasing journey.
  • Technical Proficiency:
    • Demonstrate strong technical skills, including proficiency in HTML and coding languages.
    • Lead in adoption of new digital marketing technologies.
  •  Agency Management:
    • Collaborate with external agencies, providing clear directives and ensuring the delivery of high-quality work.
    • Manage relationships with agencies to meet project deadlines and campaign objectives.
  • Stakeholder Management:
    • Effectively communicate with and manage stakeholders at various levels.
    • Ensure alignment of digital marketing strategies with broader brand and communication goals.

Job Requirements

  • Bachelor’s degree in Marketing, Communications, IT, or a related field.
  • Proven experience in web management.
  • Strong proficiency in digital marketing campaign management.
  • Excellent project management skills to ensure deadlines are met.
  • Technical acumen with a solid understanding of HTML and coding languages.
  • Experience in managing digital marketing team, external agencies and collaborating with cross-functional teams.
  • Excellent communication and interpersonal skills.

Only shortlisted candidate will be notified.

To apply, please visit to www.gmprecruit.com and search for Job Reference: 24047

GMP Recruitment Services (S) Pte Ltd | EA Licence: 09C3051 | EA Personnel: Jaremy Ong | Registration No: R1876766

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